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Industry > Pharmaceuticals > Influencing External Organizations
Influencing External Organizations Research
Brand Equity and Loyalty Through Oncology Marketing
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With easy access to information on the Internet, more people than ever are taking the responsibility of researching their own disease treatment options -- especially with such life-threatening illnesses as cancer... (ID PSM-218)
Companies Profiled: Bayer, CTI Molecular Imaging, Myriad, Wyeth, more ...
Price: $1185.00
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